The NSW Touch Association is excited to announce the extension of our current partnership with
Australia’s fastest-growing fast-food company, Guzman y Gomez (GYG) for the 2024 Junior State Cup.

Today, the two organisations have partnered together for the Southern, Northern and State Finals of the
NSWTA Junior State Cup taking place in Wagga Wagga, Dubbo and Tempe over three weekends.
The partnership sees the finals day of each section of the Junior State Cup renamed to be the ‘GYG Finals

As the world’s fastest-growing fast-food business, Guzman y Gomez is on a mission to reinvent fast food.
From the 100% Clean menu to fresh Mexican food, GYG has always pushed the boundaries by creating
convenient, delicious and freshly prepared food that is good for you.

NSWTA General Manager Dean Russell was highly impressed by this bold and concept-driven
organisation, believing the partnership would bring to the game and our members’ exciting new

“To be able to partner with such a stand-out brand as GYG is an exciting opportunity not only for our
organisation but also our membership. We know that GYG is a loved brand that aligns closely with our
health focused values. With competitors from all across NSW attending the 2024 Junior State Cup we
look forward to connecting attendees with the Guzman y Gomez brand.”

Guzman y Gomez founder and Co-CEO Steven Marks said:

“We are excited to be continuing our partnership with NSW Touch for the 2024 Junior State Cup. We’ve
seen how competitive the Junior State Cup is with committed fans who travel across NSW. We know
what high performance looks like and we are incredibly proud to be supporting the next generation of
“At GYG our mission is to reinvent fast food, because we believe fast food does not have to be bad food.
The partnership is an exciting opportunity to serve fresh, Clean and delicious food to athletes, their
families and fans as they head to Wagga Wagga, Dubbo and Tempe. GYG really is fast food that athletes
say yes to!”

The partnership will allow for brand alignment via both parties’ social media channels as well as the
opportunity for Junior State Cup participants to be actively engaged via GYG daily Players Players awards
as well as the GYG Player of the Finals pack and the GYG pop up chill zones the venues.

GYG is fast becoming an Australian cultural icon. The NSW Touch Association is looking forward to
working with them to keep NSWTA Clean and healthy.

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